How I got started My company, Jenerations, sells
unique, handmade jewelry from materials such as sterling silver,
14k gold, and semi-precious stones. I started making necklaces as a hobby
- it was fun and allowed me to use my creativity. I would give
them to friends as gifts - people would constantly stop them
to ask where they got the necklaces - and before I knew it I had several
orders - my company just took off from there. Today,
Jenerations sells through boutiques around the country and
we also do a lot of specialty work for brides and bridal parties. Advice
I have learned that talent is only part of business. You
can be the best jewelry maker in the world but if you don't have business
smarts you will never get anywhere. It's about making good connections,
meeting the right people - and being a friendly, pleasant person that people like
to deal with and trust. For more info visit us at www.jenerations.com.
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